Source: http://mashable.com/2011/04/26/qr-code-resume/ 

QR CODE – Content-rich Resume from Victor petit on Vimeo.

Prepare to feel really inadequate about your chosen resume font. This dude has fashioned a custom QR code resume that is sure to break up the monotony of any HR person’s day.

Made by Victor Petit — who was looking for an internship but recently scored one — this resume is reminiscent of band Cassius’s video and accompanying app [iTunes link] for “I Love You So.” It features a QR code in the middle of a picture of a face (on the back of a printed resume) that unlocks a video of the missing mouth on your phone.

“I realized during my previous job search that getting an interview at a communication agency is the hardest part of the process,” says Petit. “I tried to create a CV that would enable me to express myself vocally as soon as they read the paper version. The combination of a sheet of paper and a QR code felt like the best way to reach that goal.”

We’re not sure what exactly Petit’s skills are from the video alone — it has no sound — aside from being extremely awesome.

Topic: direct mail, marketing, Media Link, Mobile, QR Code, QR Codes

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This is the best use of QR Codes I’ve seen so far.

Koreans are the second most hardest working people in the world. For them going grocery shopping once a week is seen as a dreaded task.

Tesco (now known in South Korea as Home plus) decided to make shopping easier for Koreans by setting up virtual stores in locations such as subway stations walls using large printed backlit displays. People could then purchase items seen on the wall by scanning QR Codes with their mobile phones, adding each item to their shopping carts. Couriers would then deliver the goods to their homes.

Not only did Tesco investigate their market and provide a solution to a problem, they also increased their online sales by 130%.

Topic: Large Format, Latex, loyalty, mobile apps, Mobile Marketing, QR Code, QR Codes, ROI, Signage

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