Are Business Cards Still Relevant?

Posted by on 08 Dec 2015 | Category: Design

business card robot icon

One of our staff members recently stumbled across an article on “Why Business Cards Still Matter” and thought it was worth sharing.

Click Here to View

At CQ we still print a lot of business cards. We agree that they are a great icebreaker when first meeting someone and that having a well designed business card can make a huge first impression. Having a memorable business card that stands out from the crowd is important. The video in the article link above has some great ideas on how to do this. We’ve also added some of our own simpler ideas here as well. Try using a different media such as kraft card rather then the standard white. Having a custom cut business card creates a great impression or for a more cost effective option that doesn’t require a die made use corner cutting. Printing with white ink on a coloured or kraft card can have a dramatic effect. For something fun, picture cards are great and we have used these ourselves at CQ.

Business Cards blog

 

For more ideas pop into our showroom to have a look through some samples or to talk to our inhouse graphic designer about designing a new business card.

 

 

Creating Bleed

Posted by on 13 Oct 2015 | Category: Uncategorized

What is full edge bleed?

Bleed is the term for printing that goes right to the edge of the paper. Printed pieces that have a white border or white around the edges DO NOT have bleed. If you have images or backgrounds that you want to print (bleed) off the edges of the paper then you must design your job larger than the final cut size.

bleed1

How to create bleed?

We recommend that you make your document 3-5mm larger than the final cut size on all four sides. Make your document size equal to the bleed size for example a business card (90mm x 55mm) with a 3mm bleed will need to be 96mm x 61mm. It may be helpful to place guides or crop marks 3mm in from these edges as this is where the document/card will be trimmed. Anything you want to bleed off the edge of the card must extend past your guides out to the bleed edge.

bleed2

Why create a bleed?

If you want images or backgrounds to go right to the edge of the paper but do not create bleeds and design your job larger than the final cut size white may show around the edges when your job is cut due to slight movement during the cutting process.

Note: keep any important items (such as text) 3mm away from the cut edge to minimise the chance of trimming off by mistake as there is always some movement during the print process.

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